• Cybersecurity

Top AI Fraud Prevention Tools for Smarter Marketing

  • Felix Rose-Collins
  • 4 min read

Intro

Online marketing is a sure way to get your business noticed. With its help, you can create the most attractive picture of your product and inspire tens of thousands of curious visitors to visit your website. There is one small — or not so small — problem, though: online fraud has been gaining volume, and now it’s easy to fall prey to fake users or scammy marketers who promise you a spike in clients and then deliver nothing but bots.

Is there a way to protect yourself from different types of fraud? Fortunately, yes, there is, and it lies in the use of AI fraud prevention tools. We compiled a list of the 5 best options that can help you safeguard your online marketing, so take a look below.

1. Frogo Fraud Detection System

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Frogo is a new platform that entered the market in 2025. Despite being so young, it offers a brilliant realtime fraud prevention solution by targeting every potential source of danger that you might face in your online marketing. Here is what it detects:

  • SMS fraud. It will see right through fake registrations that become a drain on the resources you invest in your online marketing.
  • Bonus abuses. If your site has a system of bonuses and promos, Frogo’s tools will quickly identify all the attempts to abuse it.
  • **Affiliate fraud. It helps **prevent CPA/CPI fraud and RevShare cheating in marketing.
  • Payment fraud. Frogo will let you identify chargebacks and BIN attacks, as well as any instances of duplicate payments.

Frogo can help with detecting internal fraud as well, or better yet, it can create a completely unique range of services just for you. By using its AI solutions, you’ll get alerts whenever something is wrong, access enhanced AI analytics, and have the right to use the investigation module with graph-based tools. It’s a great choice of a company for both startups and bigger organizations.

2. FraudBlocker AI

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Click fraud is one of the worst problems a business that’s trying to market itself might encounter. This is where FraudBlocker can help by delivering multiple workable tools in one package.

Specifically, by using its tools, you’ll be able to detect invalid clicks and bot activity in real time, without waiting to lose money first. In addition, you’ll get AI-powered traffic analysis that will quickly reveal who the real user is. Finally, if you or the marketers you hire try to connect you to a platform where user clicks are automatically blocked by their devices, you’ll get an immediate alert.

Based on the FraudBlocker’s data, with its help, you’ll manage to save up about 25% of your total ad costs. It offers 7 days of free trial, so try it before deciding if it’s the right fit for your business.

3. SEON

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SEON is another company that offers excellent AI-powered tools for detecting and overcoming fraud in online marketing. It was founded in 2017, focusing on fintech and e-commerce at first; now, though, plenty of marketers have discovered its value, too.

If you or the marketing team you hired runs affiliate programs or subscription-based funnels, fraud might become your everyday companion. SEON will help you prevent it by analyzing hundreds of first-party data signals to detect fake accounts. In addition, its AI tools are learning all the time, so even if some new fraudulent schemes emerge, you’ll be able to spot them quickly.

One of SEON’s biggest advantages is that it can block fraudulent transactions in real time, issuing detailed reports and spotting other dangerous patterns. Its starter price is $699 per month, but most people need to speak with its representatives first and agree on a custom package.

4. Cheq AI

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The key goal of Cheq AI is to help its users tell real potential customers and bots or malicious actors apart. It works in real time, so as soon as a fake account appears, someone attempts to take advantage of SMS registration or commit API abuse, you will know.

Bots and competitors might want to dilute the audience you’re targeting with their presence, eating away at the money you put into marketing. Cheq AI knows how to redirect paid media expenses away from these users: by relying on its tools, you will succeed in keeping your ad campaigns effective, targeting only those people who might actually become your paying customers. It works on Facebook, Instagram, LinkedIn, Google Search, etc.

Finally, Cheq AI tools are predictive in nature, so they can warn you about potential fraud hotspots before you start your marketing campaign. To find out about the pricing, you can book a 30-minute demo and discuss your needs with Cheq AI’s team.

5. Arkose Labs

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The final spot in our list of the best AI tools for detecting fraud is Arkose Labs, a company that has become an expert in fighting fake account creation. It doesn’t focus on ad spend the way most other platforms do, but it’s great at securing the user experience part of your marketing. If you offer loyalty programs or subscription models, it can become your invaluable AI helper.

Arkose Labs can identify account takeover fraud and loyalty point theft. These solutions can help you avoid reputational damage; you can also escape instances of bonus abuse. To discover the price of these services, you’ll need to talk to the team and discuss your specific situation.

Choose the Best Tool for Your Marketing

As you see, 2025 has delivered multiple efficient AI fraud prevention tools that can help you ensure your marketing actually generates profit. Learn more about them and try them out; check what other business tools are available to stimulate the growth of your company. Pretty soon, you’ll realize what works best for you, so you’ll be able to invest in advertising without worrying about fraud.

Felix Rose-Collins

Felix Rose-Collins

Ranktracker's CEO/CMO & Co-founder

Felix Rose-Collins is the Co-founder and CEO/CMO of Ranktracker. With over 15 years of SEO experience, he has single-handedly scaled the Ranktracker site to over 500,000 monthly visits, with 390,000 of these stemming from organic searches each month.

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