Intro
Crypto is an ever changing domain of finances. It is closely tied to all the latest technology, and the internet above all else, making it rather tech dependent. The latest technological advancement we humans have conjured up, that is slowly taking over the world, is artificial intelligence. With numerous AI tools available to creators, the content crypto affiliate websites create needs to adapt.
Today, it is possible to create more content than ever, at an unprecedented pace. Yet, losing the quality in the process is a real possibility too. When quality is down, so is the number of visitors. For affiliate sites that earn through visitors, this is a massive hit to their earnings. For all of the people who are running, or are planning to run a crypto affiliate website, a viable strategy is a necessity. If you're not willing to abide, you're better off to bet crypto at one of the numerous online casinos and sportsbooks that have, by the way, done their homework on how to properly run a website. If you want to take the work seriously, here's our advice.
Stop With The Quantity Chase
Today, you can create dozens of AI-generated articles in less than a few hours of work. Yet, that kind of quantity is no longer needed. In the early age of the World Wide Web, creating a lot was the way to go to reach a larger audience. Today, more content does not relate too well to better search results and more visitors consequently. Google has an AI product of its own and is not looking favourable on low quality AI content. It is hitting it hard and has no favours left for generic content that a kid can create with Chat GPT. So, if you plan on sprouting dozens of articles a day covering subjects such as "Top 10 Crypto Wallets", do yourself a favour, don't! Focus on quality instead. One specific, useful, and above all else original article is better than ten generic posts.
Always be Specific
The crypto niche is a growing one. Year in and year out digital currencies such as BTC are reaching new levels. People are looking into new ways to invest, and digital currencies have been a way to go in the last few years. By running a crypto affiliate blog you can do a lot for all new crypto enthusiasts. Yet, giving them the generic "Best Cryptocurrency Exchanges in 2025" blog posts, be more specific in what you provide. Tell them why Binance is the best one, or why it shouldn't be considered for newcomers. Be region specific, and tell people how to buy ETH without a need for KYC. Look at the underdeveloped regions, and give a list of crypto traders for the Senegalese market. Always look at what people are asking, and try to give them specific answers.
Real Experience Matters
Crypto is a sensitive subject. It is more than easy to theorize about it. Yet, practical insight still matters a lot to most people. It is not wise to write a blog about digital currencies if you're not fully committed to crypto. So, if you write a blog about the best crypto exchanges, give real life examples of how they work, by showcasing the one you use. If you're recommending a wallet, advertise the one you use, or you've seen people using it firsthand. If the real life experience and expertise are lacking in your posts, the readers will recognize it sooner or later. So, write about what you know, what you've experienced yourself, and what you can explain with a real life example, as it happened to you.
Use Data That Makes Sense
In a way, we're surrounded with unlimited flow of data. It is easy to throw around information and numbers. It's easier than ever to sound smart. Yet, that's not the goal. One could say with ease that the crypto market is going to be worth $8 trillion by 2035. Is that possible? Yes. Can it be said with 100% certainty? No! Does it do anything special for someone looking to invest in digital currencies today? No, not really. So, only use data that makes sense in the present or at least in the foreseeable future. Tell about the exchanges with the lowest transaction fees, hot and cold wallets, and the difference between trading on Ethereum vs. Arbitrum. Use the data that the users need and can use today. Relevancy is still vital.
Build Content Around Real Search
Crypto is so popular that the number of searches is almost without a limit. You could guess without a second thought what people are looking for. But, why guess? Do not get involved with guessing, despite a high chance of getting a few queries right. Look what actual searches are. Google has its "People also ask for" boxes. Use them. How about Reddit? The biggest forum of them all. Just scroll through a few crypto dedicated subreddits and you will find numerous queries that you could answer with your crypto affiliated website. Quora, Ahrefs, and Ubersuggest are also places where you need to look. Find the questions, provide the answers. The formula is as simple as one gets.
Niche Focusing
The world of cryptocurrencies is a vast place as it is. Yet, it keeps growing by the day. New coins are rising and disappearing as we speak. The established ones go to new lengths, while some are in a perpetual fight to make themselves relevant. Writing about every existing coin? Yeah, don't do it. There is no sensible way to cover every crypto out there. Do not even try it! You need to find, explore, and dedicate yourself to a niche. It is easy to do. Take ETH as an example. Ethereum is even broader than Bitcoin in terms of what it offers. Focus on it. Aiming at one digital currency doesn't have to be the way. Focus only on DeFi, or an affiliated blog that tends to aid crypto rookies. The key word is "help." Be helpful, and the visitors will come in numbers.
Clean up Old Content & Make it Readable
Running a good website is not easy. If you're good enough, you'll be around for years. With years of work come more than a few issues. Broken links, outdated info, not enough high level of writing, are just some of the issues. It is not only about adding new content. You need to make your old pieces relevant, and up to date. With years, your writing probably became better. Go back and apply it to the old posts. Consider that people new to crypto will not be able to understand the jargon, and all the technical terms. Break it down for them. Be direct, concise, and work on structure. Considering that these days people tend to rely on AI to give them short answers, direct, and in a few touches, your writing needs to be similar, yet different enough to rank and provide a different perspective.
To get better than AI, you need its help, but not in the levels too high. If you tend to use tools such as Gemini or Chat GPT, you will deter your visitors back to them, if similarities are too obvious. Use AI to your advantage to be better than it, and not to depend on it.