Intro
One of the biggest reasons creators choose Kick over other streaming platforms is its generous revenue split. Unlike legacy platforms that take significant cuts of creator earnings, Kick’s model is built around giving streamers a larger share of what they earn — especially through subscriptions.
In this article, we’ll explain:
- Kick’s revenue split in detail
- How it compares to other platforms
- What income sources it applies to
- What it means for streamers at different stages
Kick’s Core Revenue Share: 95/5
Kick’s most talked-about revenue split is:
Streamers Keep 95% — Kick Keeps 5%
This applies primarily to subscription revenue — meaning the money viewers pay monthly to support a streamer.
For a standard $4.99 subscription:
- Streamer earns: approximately $4.75
- Kick earns: approximately $0.25
This 95/5 split is one of the most creator-friendly revenue arrangements in streaming today.
What the 95/5 Split Applies To
1. Paid Subscriptions
Kick’s 95% split is most notable in subscription earnings:
- Every monthly sub payment goes mainly to the creator
- Kick takes only a small platform fee
This makes subscriptions a highly lucrative revenue stream compared with other platforms.
2. Bits/Donations/Tips
- Tips and donations typically go directly to the streamer
- There is no Kick percentage taken on these (aside from usual payment processor fees)
- Streamers keep 100% of tips
3. Ad Revenue
- Kick’s advertising system is variable
- There is no standardized public revenue split
- Ads are not a major revenue driver for most creators
Kick’s emphasis is on direct audience support, not ad monetization.
4. Incentive/Partner Earnings
- Special incentive programs (where available) may include bonuses or hourly payouts
- These are not a fixed part of Kick’s revenue split
- They vary by eligibility and program terms
Why Kick’s 95/5 Split Matters
📈 More Revenue for Creators
With Kick’s subscription split:
- Small creators keep more money early on
- Mid-tier streamers scale revenue faster
- Large creators retain most of their earned community income
📊 Compared to Other Platforms
To put Kick’s split in perspective:
| Platform | Subscription Revenue Split |
| Kick | 95% creator / 5% platform |
| Twitch | Typically 50% / 50% (sometimes 70/30 for select partners) |
| YouTube | About 70% creator / 30% platform (varies by region/content) |
| Facebook Gaming | Around 50–70% creator (varies) |
Kick’s model is significantly more generous, especially for smaller and mid-tier creators.
Does the Revenue Split Change With Status?
No — the 95/5 split generally applies to all creators who qualify for subscriptions, including both:
- Affiliates
- Partners
Some platforms reserve better splits for higher tiers — but on Kick, the 95% rate is standard once subscriptions are enabled.
How This Affects Your Earnings
Let’s say you have 500 subscribers at $4.99:
- Earnings per subscriber to creator ≈ $4.75
- 500 × $4.75 = $2,375 per month
- Kick’s share ≈ $125
That’s a significant advantage compared with a platform where you might only keep half of that income.
Other Income Streams & Revenue Share
Tips & Donations
Creators keep 100% (Typically only payment processor fees apply)
Ads
- Variable and limited
- Not the main revenue source
- Revenue split not standardized
Incentives or Hourly Programs
These may offer bonuses or minimum guarantees but are not part of the standard revenue share and vary by eligibility.
What This Means for Streamers
Kick’s revenue split gives creators: ✅ Higher take-home income ✅ A more predictable and rewarding monetization path ✅ Potential to earn consistent recurring revenue early ✅ Better incentives to build community than to chase views or ads
In other words:** the more engaged your audience, the more revenue you keep — and most of it goes directly to you.**
Final Takeaway
Kick’s revenue split is one of the platform’s biggest selling points:
- 95% of subscription revenue goes to streamers
- Kick takes just 5%
- Tips and donations are kept nearly 100% by creators
- Ads are variable and not a major focus
Compared to other platforms, Kick gives creators significantly more control — and a much larger share of what they earn.
