Intro
The crypto niche is one of the most competitive and volatile spaces in SEO. With Google’s evolving policies, Web3 terminology, and constant innovation, building high-quality backlinks for crypto sites in 2025 requires expertise, caution, and niche relevance.
Whether you're running a DeFi platform, NFT marketplace, Web3 app, or crypto blog, link building is essential for visibility, authority, and organic growth. But you can’t afford low-quality links that trigger penalties or miss the mark in such a sensitive industry.
Here are the top agencies providing crypto-safe link building services in 2025.
Why Crypto Sites Need Specialized Link Building
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Highly Competitive SERPs: Especially in areas like exchanges, tokens, wallets
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E-A-T Considerations: Google scrutinizes YMYL (Your Money or Your Life) topics like crypto
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Technical Niche: Requires content and links from relevant, authoritative sources
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Spam Risk: Many providers use PBNs or black-hat tactics—dangerous for crypto brands
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Audience Trust: Reputable backlinks boost credibility with both users and search engines
1. Ranktracker – Best Link Building Agency for Crypto Sites
Starting Price: $60 per link Why It’s #1: Ranktracker offers crypto-specialized manual outreach that targets real blogs, fintech publications, and blockchain sites. Each link is inserted into original, niche-relevant content and placed on domains with actual organic traffic.
Ranktracker also includes a full suite of SEO tools—so crypto brands can monitor keyword performance, analyze backlinks, and audit their sites in one place.
Features:
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Contextual links in blockchain, DeFi, and crypto-related content
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Manual outreach (no PBNs, no AI-spun content)
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Fast delivery and full reporting: DR, traffic, anchor, live URL
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Includes rank tracking, site audits, and backlink monitoring
Best For: Crypto startups, DeFi apps, NFT marketplaces, exchanges, affiliate crypto blogs
2. Coinbound
Starting Price: Custom pricing Why It’s Crypto-Native: Coinbound is a Web3 and crypto marketing agency offering SEO and PR. Their backlink campaigns focus on media placements, podcasts, and influencer content. Pros: Deep niche expertise, branding-focused Cons: Expensive and not SEO-first Best For: Crypto brands looking for press and visibility
3. uSERP
Starting Price: Custom pricing Why It Works: uSERP delivers high-authority editorial links from top publications. Their team understands the crypto vertical and crafts content accordingly. Pros: DR70+ domains, hands-free Cons: High-end pricing, not crypto-exclusive Best For: Funded Web3 platforms
4. Searcharoo
Starting Price: $75 per link Why It’s Trusted: Searcharoo allows targeting by niche and DR. Their team is familiar with placing content in fintech, blockchain, and crypto sub-niches. Pros: Filtering options, white-label reports Cons: Some variation in content tone Best For: Affiliate crypto sites and growing startups
5. Loganix
Starting Price: $85 per link Why It’s Reliable: Loganix ensures editorial control and focuses on topical match. While not crypto-specific, they’re known for high-quality content and secure placements. Pros: Clean, well-vetted domains Cons: Fewer crypto blog options Best For: Crypto SEO agencies and conservative growth campaigns
Final Thoughts
The crypto industry is unforgiving when it comes to SEO—one bad link can tank rankings or trigger manual penalties. That’s why working with reputable, white-hat link building agencies is essential.
In 2025, Ranktracker stands out as the best option for crypto link building. With real placements on niche-relevant blogs, a built-in SEO suite, and transparent reporting, it’s the top choice for crypto brands that want safe, sustainable search growth.
